Corporate Accountability International

Tell Coke to come clean

Today, people across North America are calling on Coke to follow Pepsi’s lead and reveal the source of its Dasani bottled water. Dasani comes from the same source as public tap water, but is marketed to consumers at hundreds of times the cost.

And just last week Dasani received a not-so-coveted Consumers International Bad Product Award for pushing marketing "into the realms of the ridiculous".

So now is the time for Coke to come clean. In July, your phone calls and letters encouraged brand leader Aquafina (bottled by Pepsi) to label where its water was coming from. In November, your actions can turn the heat up in the Coke board room to act on our right to know.

Join hundreds of people across the country in a National Day of Action to demand that Coke label where Dasani comes from and report on the quality of their water publicly.

Here’s how to do it:

Make a call! Click here for phone numbers and a script to help make your call quick and easy.

Then drop an email. Edit the letter below and click the "Send This Message" button to the right to send a message to Coke CEO Neville Isdell.

One minute can make a big difference in correcting Coke’s corporate abuses.

Rebranding of the Daphoni logo is credited to the Polaris Institute. Truth in advertising will set you free

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Subject:

Dear CEO Neville Isdell,

(Edit Letter Below)

Sincerely,
[Your name]
[Your address]
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  • CEO Neville Isdell
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